Giving Back

Click for Babies Campaign - Franklin Woman's Club Helps Fight Child Abuse in NJ

Posted by on July 18, 2017 at 1:30 PM

The Franklin Woman’s Club has embarked on an initiative to help prevent child abuse in NJ as part of a state-wide project spearheaded by the New Jersey State Federation of Women’s Clubs (NJSFWC) under which the local club operates: The Click for Babies Campaign.

Franklin Woman’s Club members are knitting or crocheting purple newborn and preemie caps to support the Period of PURPLE Crying® program described below. These caps will be donated to Prevention of Child Abuse – NJ who will distribute them to babies at participating PURPLE hospitals throughout New Jersey as a visual reminder of the importance to keep babies safe. In 2017, several organizations' needlework clubs partnered with the Franklin Woman's Club to increase the number of hats made and/or to donate funds toward the initiative: (i.e., Senior Wellness Center at Bridgewater, Quail Brook and Montgomery Senior Centers, the Scary Mommy organization).  Together with these organizations, the Franklin Woman's Club donated 178 purple hats.  An additional partner was identified at year's end (Somerville Senior Housing) whose hats will be donated in 2018.  

The Period of PURPLE Crying® program, developed by the National Center on Shaken Baby Syndrome (NCSBS), draws attention and educates parents and caregivers about Shaken Baby Syndrome/Abusive Head Trauma (SBS/AHT). In this form of abuse, when an infant or young child is shaken violently, the head is impacted, leading to severe injuries and even death. A key component of the campaign is to educate people on this normal developmental phase that is temporary.

How can you help?

  • Become a partner with the Franklin Woman’s Club by knitting or crocheting a purple baby cap. For guidelines and patterns for knitted/crocheted baby caps, visit: http//
  • Make a donation for the purchase of yarn. Please make check payable to the Franklin Woman’s Club, indicating “Click for Babies Campaign” in the subject line of your check and mail to: Franklin Woman's Club, P O Box 5793, Somerset, NJ 08875.
  • Donate newly purchased skeins of (soft-to-the-touch) yarn in any shade of purple to the Franklin Woman’s Club. Call (732) 844-9002 and leave a message requesting that your donation of yarn or hats be picked up. A FWC member will contact you to make these arrangements.


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